The Road to Remarkable
From standing out to setting the standard.
Everyone wants to know––how do you become one of the most recognized and beloved brokerages in the country? For RE/MAX River City in Edmonton, Alberta, it’s the product of putting good intentions into action. From their deeply rooted presence in the community and hand-picked agents to a consistent vision focused on growth and integrity, they have mastered the art of client satisfaction.
RE/MAX River City has been named the #1 Brokerage in Canada on RankMyAgent.com’s “Top 5 Brokerages of Canada” list.1 A distinction shaped by the voices of the people they serve. Backed by thousands of client reviews, this ranking is a testament to the brokerage’s unwavering commitment to a people-first approach that has raised the bar in Canadian real estate.
This win is a reflection of the dedication and expertise that our agents bring to their work every single day. To us, it’s proof that when you put client needs first, act with integrity, and consistently deliver results — people notice.
Where Expertise Feels Personal
RE/MAX River City operates on the belief that real estate involves meaningful connections, not just transactions. Broker/Owner John Carter and Associate Broker/Owner Shane Parent know trust has to be earned at every step.
“It really starts with the kind of people we bring onto our team,” Parent explained. “We look for agents who genuinely care about their clients and who share our values of professionalism and hard work. From there, we create an environment where they can thrive—through mentorship, continuous training and a culture that prioritizes collaboration over competition.”
Whether it’s a first-time buyer or a seasoned investor, clients choose RE/MAX River City for their unique blend of knowledge and authenticity. Agents are equipped with the right tools and top-notch education via REMAX University® to refine their skills, communicate with ease and navigate market shifts, all of which elevate client confidence.
Real estate is a relationship business—when you put people first, great results follow.
The Brand That Elevates Every Move
Aligning with REMAX has played a pivotal role in RE/MAX River City’s trajectory, providing unmatched recognition, technology and an extensive global network that helps them attract top-tier agents and loyal clients.
“The REMAX brand carries a level of credibility that gives our agents an edge right from the start,” said Carter. “Clients recognize and respect the name, which helps build confidence in the service we provide. But beyond the brand itself, it’s the resources REMAX offers. These things matter, especially in an industry this competitive.”
Staying ahead means constantly evolving and RE/MAX River City is tapping into MAXTech® powered by BoldTrail to its full potential, from its advanced CRM system, customizable marketing materials to smart campaigns that allow their agents to provide seamless transactions. “The best way to earn client trust is by being the most informed and prepared professional in the room.” says Shane.
Agents want to be in an environment where they can grow their business and be supported, and that’s exactly what RE/MAX provides.
A Brokerage with a Bigger Purpose
Once you understand the heart of RE/MAX River City, it’ll come as no surprise they’ve made philanthropy a core part of their mission. In February 2025, the brokerage celebrated a significant milestone reaching $2M in total donations to the Stollery Children’s Hospital Foundation. Through initiatives like the Children’s Miracle Network and other local charities, the brokerage has shown that real success is bigger than a bottom line.
Investing in people, whether it’s clients, agents, or their community, creates a lasting impact worth working for. And they continue to uphold that reputation, earning their place at the top—day after day, one client at a time.
If you’re looking to take your business to the next level, aligning with REMAX could provide the foundation to build something extraordinary.
Start a confidential conversation today.
1 For the complete list please visit rankmyagent.com.
