Easy, Fun, and Effective
How RE/MAX® Contests Can Boost Your Business
In today’s competitive real estate market, empowering your agents with fresh ways to engage clients and prospects is important as ever. Contests are an innovative, easy-to-use tool for doing just that.

Build Stronger Relationships and Drive Referrals
RE/MAX contests do more than create buzz—they can position you and your agents as thoughtful, resourceful and client-focused. By offering something of value, agents can create a natural touchpoint with their clients and prospects, which can lead to more referrals, deeper loyalty, and long-term growth for your brokerage.
The numbers speak for themselves: RE/MAX contests have generated over 210,000 entries across 12 campaigns from 2023 to 20251, providing brokerages with more opportunities to engage their clients, and create a memorable experience that can help set them apart.

Plug Into the Power of RE/MAX
Pair your name with the most recognized name in real estate2. These nationwide contests3 are professionally managed by the brand, widely promoted, and designed to help your agents build trust with their audience. In turn, you also get a unique chance to show your recruits that you’re aligned with a market leader known for innovation, credibility, and competitive edge. And that you keep agent success at the forefront of your business.
Plus, big brand = big prizes. Like the ‘Nest Refresh’ contest giving away 50 HomeSense gift cards worth $500 each or the ‘Stress Less’ contest last year which gave away 20 Expedia gift cards worth $1,500 each. For RE/MAX agents, it’s an easy way to provide meaningful value – and a perfect reason to touch base after a recent transaction.
Boost Your Reach, Broaden Your Audience
RE/MAX contests aren’t just about the winners — they’re a way to boost your agents’ visibility and get people talking. Social media, of course, is key for spreading the word, connecting with new audiences, and driving traffic back to your business. With 52% of entrants opting into RE/MAX newsletters when signing up for contests1, many stay engaged long after the contest wraps up, giving your agents even more chances to stay in touch and build upon existing trust.

I don’t just like the RE/MAX contests—I LOVE them! They offer a variety of ways to engage different audiences with ready-to-go assets and are also promoted by RE/MAX, adding more recognition. The contests are easy to understand, simple to enter, and provide my agents and me with valuable touch points and value-add opportunities.
RE/MAX Does the Heavy Lifting — You Benefit
The best part? All the hard work is done for you. Contests are already designed, promoted, and professionally managed, so your agents can focus on connecting with their clients and you can focus on growing your business. By simply sharing contest details and customizing the promotional materials provided, agents can create a personalized approach that fits their audience. They can also create a unique-to-them contest URL to collect entries from their network, which means their leads are filed and tracked for them through the Smart CRM in MAX/Tech℠ powered by BoldTrail. Talk about efficiency!
During the ‘Stress Less’ contest in October-November 2024, agents who used their unique URL saw an average of 18 entries with 45% of those being new contacts. Pretty sweet, right?


I was thrilled to have received the latest contests from RE/MAX Canada, the excitement and participation from my clients and network was astounding. The promotional material was professional and easy-to-use. These contests have provided a perfect way for me to reach out to my sphere in a positive and impactful way.
Ready to Level-Up?
Contests are just one perk among many that you can add to your recruiting toolkit when owning a RE/MAX franchise. You’re ready to grow your business. Fill out the form below to start a confidential conversation today.
- Internal data, Jan 1st 2023 – Mar 2nd 2025.
- Source: MMR Strategy Group study of unaided awareness (first mention recorded).
- Excluding Quebec.
- Internal data, Oct-Nov 2024.